[Podcast] Agency Business in a Box

“It's a business in a box.”  – Jeff Tomlin, Co-Founder & CMO of Vendasta

(🎙️ listen now)

Vendasta gives 80k+ agencies a full-stack platform to rebrand and resell online services to local business clients, giving them the scalability of a SaaS recurring revenue model. Simplifying operations, the company lets agencies acquire, retain, expand, and manage clients all in one place, removing many of the pain points agencies face as they’re looking to grow their business.

Jeff joins The Deep Specialization Podcast to discuss topics like finding product fit, building Vendasta, successes and failures, as well as invaluable leadership lessons accumulated along the way.

Here’s what we cover in this episode:

  • Vendasta’s 17-year journey and Jeff’s background.
  • Typical inefficiencies in running a small business tech stack at an agency.
  • The audacious goal Jeff’s team is working towards.
  • Differentiation and positioning.

Actionable key takeaways for agency founders:

  • If you’re offering solutions, building a suite can 3x retention rates.
  • As you grow, be mindful of your growing tech stack and how to manage it.
  • Embrace agility as a young organization, and don’t be afraid to fail.
  • Don’t get caught up in the minutia of operations, build workflows with tech, instead. 

🎧 Listen to the episode now:

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