The Daily Prospecting Habit That Helps Agencies Close More Deals

Here's a simple habit that’s helped dozens of agencies close more deals without working more hours.

It’s this:

👉 Time block the first hour of the day for prospecting.
No emails. No Slack. No account management.
Just pipeline.

Even if your spend 90% of your day in fulfillment, the first hour is sacred.

Here’s how to structure that time:

1. Start at the bottom of the funnel.
   Begin with deals that are closest to closing (e.g. proposal sent). Follow up. Move the ball forward.
   
   
2. Work your way up.
   Next: calls held but not advanced. Then: booked but not held. Then: raw leads.
   
   
3. Always keep the ball in their court.
   Think of it like tennis. You serve, they return. The ball should never die in your hands. Every deal should have a next step, even if it's just a nudge.

If your team does this every morning, they will close more deals—no new tools, no new hires.

Just discipline and structure.

Curious…how does your team currently manage daily follow-up?