Is automation sabotaging your gifting strategy?
Automation is killing your gift-based outbound campaigns.
Here's why:
- Gifts are personal, automation isn't
- VIP experience becomes a spam experience
- You lose the human touch that makes gifting effective
Instead, try this:
- Use automation for reminders, not communication
- Personalize each follow-up based on the gift and prospect
- Focus on quality over quantity
Remember: In sales, connection beats automation every time.
Agree?
CQ