Is automation sabotaging your gifting strategy?

Automation is killing your gift-based outbound campaigns.

Here's why:

  1. Gifts are personal, automation isn't
  2. VIP experience becomes a spam experience
  3. You lose the human touch that makes gifting effective

Instead, try this:

  • Use automation for reminders, not communication
  • Personalize each follow-up based on the gift and prospect
  • Focus on quality over quantity

Remember: In sales, connection beats automation every time.

Agree?

CQ

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