How to Build Predictable Lead Flow and Scale Your Agency
Let’s be honest:
New clients = new money = new momentum.
But if your agency’s lead flow feels like a leaky faucet—sometimes gushing, sometimes bone-dry—you’re stuck in “feast or famine” mode.
Here are three questions to help you spot where the breakdown is happening:
- What is the one lead source that drove your best-fit clients last quarter—and what would happen if you tripled your investment in just that channel?
- How many qualified leads did you personally create this month—and if the answer is less than 5, what system (not hustle) do you need to build?
- If a stranger in your target vertical Googled your services today, how many clicks deep would they have to go before they trust you enough to book a call?
The reality is, predictable lead flow doesn’t happen by accident.
It happens by design—and specialization.
That’s why I break down exactly how to engineer it inside Anyone, Not Everyone.
(If you haven’t read Chapter 11 yet, do yourself a favor.)
Got an insight or lightbulb moment from these questions?
- CQ
