"Where can we improve?"
My CEO client asked me this over a recent 1:1 dinner of seafood and beers.
It wasn't a loaded question.
He genuinely wants his company to improve.
I paused and expressed my admiration for his practice of asking great questions.
His response: "My biases blind me, and so I need advisors who can help me see the truth."
Where in your business do you need to see the truth?
Where are you not asking the right questions?